PROJECT :

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NÜWA is a range of cosmetic products inspired by Chinese medicine, organic and adapted to the skins of Chinese women. 

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CONCEPT :

 

NÜWA is my final project for my Master 2 in Shanghai, working on cosmetics in China, I noticed that the trust between Chinese cosmetic brands and consumers was not always optimal. This lack of trust pushes them to buy foreign products that are not always adapted to their needs.  So I came up with NÜWA, a cosmetic brand inspired by Chinese medicine that combines the actions of Chinese plants and traditional massage techniques. 

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 Project selected as part of the "Shape My Wave" program

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Project underway